Run a loyalty program and marketing campaigns. Track sales in-store and online.
Keep your customers coming back with referral incentives, points program, tiered rewards, email campaigns and more. Marsello is a complete loyalty and marketing suite for Heartland and your eCommerce platform.
Keep customers coming back
Drive loyalty with a fully-customizable loyalty program that works right out of the box.
Run all your marketing activities
Create segments, send email and SMS campaigns, set up automated messages and more.
Works both in-store and online
Marsello works with your eCommerce software for a seamless in-store and online experience.
Comprehensive data and insights
Want powerful insights for marketing? Loyalty is your ticket to omnichannel customer data.
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"Marsello made the most sense as it offers a single loyalty program that extends to customers online and in-store."
Hayley
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Managing Director, LEGO
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“When we first signed up for Marsello we didn’t realise how big our customer database was, and it only continues to grow.”
Hollie
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Scotty's Makeup & Beauty
How Heartland Retail brands use Marsello to increase customer engagement
Here are some popular ways to use the integration. Features and functionality may vary by plan.
Loyalty
Your fully customizable, branded loyalty program
Your Marsello points and rewards program works right out of the box. You have complete control over when and how points and earned, what rewards are available, when there's a minimum spend, and more.
Your customers can check their rewards, points balance, VIP status and more no matter where they are. You can even brand your portal so it feels like a natural extension of your website.
Let customers know when they have a birthday gift, points update or new reward ready to redeem. It's easy with set-and-forget loyalty notifications, sent directly to the customer when the time is right.
Your customers can redeem discounts and offers anywhere — in-store, online, right from their mobile. Marsello is fully integrated with your POS and eCommerce, making it a smooth experience (just as they expect).
Incentivize a higher purchase frequency with points and tier expiry. Let customers know when they're getting close to the deadline for meeting minimum spend requirements, and offer rewards for continued loyalty.
Marketing
Sell to customers with smart marketing campaigns.
Drive repeat purchases by marketing to your customer database. Use segments to drive high conversion rates, add dynamic product recommendations, and more.
It's extremely tricky to understand what marketing leads to in-store sales. With Marsello's omnichannel attribution model, you'll get a clearer picture of when campaigns drive sales both online and in-store.
Design beautiful emails with pre-built templates, or start from scratch with an intuitive drag-and-drop builder. Increase the relevance of your marketing with product recommendations, merge tags, dynamic discounts, and more.
Reach customers when it's most relevant, no matter where they are in their journey with you. Send welcome emails to first-time shoppers and win back customers who haven't been back in a while.
Trusted by the world's fastest-growing brands
How the Shelter Options Shoppe uses a loyalty program to drive customer engagement, clear inventory, and generate revenue to support the shelter’s mission.
Read MoreProvince Apothecary use Marsello for their customer loyalty program, integrating with Klaviyo for all their email marketing campaigns.
Read MoreWe talked to Carlie Huss, Creative Specialist at Finnleys, about how they leverage customer loyalty data to bring back customers and drive revenue.
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